What Is Black Hat SEO And Why To Avoid It ?

You have probably heard the term black hat SEO before, and maybe even white hat SEO, and perhaps grey hat SEO.  You are reading this post because you want to know just what is black hat SEO.  Well, we’re going to define it for you in simple terms and also explain why...

SEO Strategy Checklist

SEO Strategy Checklist When thinking about SEO strategy, you want to think about it in terms of components.  In this post, we’re going to talk about 6 components you need in your SEO strategy, where if you don’t check off these items, you’re leaving traffic on the...

Why are backlinks so important ?

Why are backlinks so important ? Backlinks are links that point to your website or pages, from other websites on the internet. These are quite different from normal outbound links from your site as they are only the links that are coming in from other sources. For...

Why does my Google Ranking change ?

Why does my Google Ranking change ? Checking your website’s rank in Google’s search results obsessively can be become a problem for a lot of people. When your website drops 4 or five positions, or even ten or twenty, you may find yourself breaking out into...

What are Social Signals ?

What are Social Signals ? Social signals are all the likes, shares, tweets, pins, views and votes your webpage may accumulate across social media platforms like Facebook, Twitter, Pinterest, Youtube, Linkedin etc. The question is, do these social signals have an...

What exactly is SEO ?

What exactly is SEO ? Let me give a you a rough explanation of how search engine optimization (SEO) works, and why it’s so important you utilize it. Without attention to your own SEO, your website does not have a chance of ranking in Google’s search engine...