by Carl Heyns | Jun 29, 2016 | Good Practice
You have probably heard the term black hat SEO before, and maybe even white hat SEO, and perhaps grey hat SEO. You are reading this post because you want to know just what is black hat SEO. Well, we’re going to define it for you in simple terms and also explain why...
by Carl Heyns | Jun 14, 2016 | SEO Checklist
SEO Strategy Checklist When thinking about SEO strategy, you want to think about it in terms of components. In this post, we’re going to talk about 6 components you need in your SEO strategy, where if you don’t check off these items, you’re leaving traffic on the...
by Carl Heyns | Mar 5, 2016 | Google SEO
Why are backlinks so important ? Backlinks are links that point to your website or pages, from other websites on the internet. These are quite different from normal outbound links from your site as they are only the links that are coming in from other sources. For...
by Carl Heyns | Feb 10, 2016 | Google SEO, SEO Basics
Why does my Google Ranking change ? Checking your website’s rank in Google’s search results obsessively can be become a problem for a lot of people. When your website drops 4 or five positions, or even ten or twenty, you may find yourself breaking out into...
by Carl Heyns | Jan 29, 2016 | Google SEO
What are Social Signals ? Social signals are all the likes, shares, tweets, pins, views and votes your webpage may accumulate across social media platforms like Facebook, Twitter, Pinterest, Youtube, Linkedin etc. The question is, do these social signals have an...
by Carl Heyns | Dec 30, 2015 | Good Practice, Google SEO
What exactly is SEO ? Let me give a you a rough explanation of how search engine optimization (SEO) works, and why it’s so important you utilize it. Without attention to your own SEO, your website does not have a chance of ranking in Google’s search engine...